JUNE 2025

Making a Splash for Dementia UK!

This June, I’ve committed to swim 10,000 metres to support Dementia UK, a charity that provides vital specialist support for families affected by dementia. 

It’s a condition that touches many lives and the need for compassionate care and ongoing research has never been greater. 

My mother-in-law passed away from Alzheimers and my mother has mild cognitive disorder which can develop into full blown dementia so this is a cause close to my heart.

So far I’ve swum 6,000 metres, and will complete the 10,000 metres by the end of this month. 

If you’d like to support me, please donate via my JustGiving page here: 

https://www.justgiving.com/page/lucy-brook-1?utm_medium=FA&u...

Every pound makes a difference and goes straight to Dementia UK.

Thank you.

The Hidden Costs of Random Acts of Marketing

If your marketing efforts feel like a never-ending to-do list you’re not alone. Many small business owners are stuck doing random acts of marketing some of which may work, but there is no joined up strategy to make it cohesive.

It may feel productive, but without a clear plan, it’s often: inconsistent, unmeasured and misaligned with your broader business goals.

Your marketing should be answering these 3 key questions:

1. Who are you trying to reach?

2. What do they need?

3. How will you know if it's working?

I help small businesses move from “scattergun” to strategic. 

Whether you need a simple plan, or a clearer message, I can help you focus and move forward.

Book a FREE 30-min, no obligation discovery call with me here https://mkt-lab.moxieapp.com/public/30-minute-meeting-1

Shortlisted for Start Up of the Year!! 🎉

A few weeks ago I decided to enter my local Cirencester Chamber of Commerce Business Awards and last week was delighted to find out that Mkt Lab has been Shortlisted for the…

Start Up of the Year Award!🏆

I set the business up after an unexpected redundancy almost 2-years ago. At the time I thought, well it’s now or never! 

I love to bounce back after a set-back and am pretty resilient so this was my driving force to set up my business and I love working for myself. 

A big thank you to all my clients so far who have worked with me and been part of the journey!